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Exam overview

Salesforce Certified Marketing Cloud Engagement Foundations (MC-101) Exam Dumps

Vendor

Salesforce

Exam Code

(MC-101)

Actual Exam Duration

 70 Minutes

TOTAL QUESTIONS

122

Exam Name

Salesforce Certified Marketing Cloud Engagement Foundations

Purchase

$ 40

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Exam practice

Exam Q&A

Select an option, then click Show Answer.

Q1: What is a benefit of enrolling new contacts into a nurture campaign?

A: Communicates previous discount opportunities missed

B: Helps meet the number of outbound emails each month that management wants sent

C: Introduces potential customers to the brand

Correct Answer: C

Q2: What unifies a customer across multiple channels?

A: Primary Key

B: Subscriber Key

C: Contact Key

Correct Answer: C

Q3: A marketing associate at Cloud Kicks has just activated their first journey. The second email in the journey contains a discount code and is scheduled to be sent the following morning. Due to an issue with the vendor, the codes will be unavailable for 2 days. How should the associate proceed?

A: Stop the journey and restart it when codes are active.

B: Update the Wait Activity in the journey to the correct date.

C: Pause the journey and restart it when codes are active.

Correct Answer: C

Q4: A marketing associate at Northern Trail Outfitters wants to confirm a possible Marketing Cloud Engagement outage before escalating. What should the associate reference?

A: Salesforce Trust Site

B: Salesforce Help & Training

C: Trailblazer Community

Correct Answer: A

Q5: Management at Northern Trail Outfitters wants to run a new campaign and has asked the marketing associate to prepare a data extension. Some fields match a previous data extension, but some need to be added. How should the marketing associate create the data extension?

A: Export the data, add fields externally, and import it back into the original data extension.

B: Directly modify the existing data extension and save with a new name.

C: Copy the data extension from the original campaign and modify the fields.

Correct Answer: C

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